Privacy Policy

Effective Date: October 5, 2026

AROGA, LLC, doing business as Aroga Home Care (“Aroga Home Care,” “Aroga,” “we,” “us,” or “our”), respects your privacy and is committed to protecting the personal information entrusted to us.

This Privacy Policy explains how we may collect, use, disclose, and protect information when you interact with Aroga Home Care, including through our website, telephone communications, text messaging, inquiries, and services.

Information We May Collect

Depending on how you interact with Aroga Home Care, we may collect information such as:

  • Name

  • Telephone number

  • Email address

  • Mailing address

  • Information submitted through website forms

  • Information related to requests for home care services

  • Scheduling or appointment information

  • Communication preferences

  • SMS opt-in and opt-out information

  • Records of communications with Aroga Home Care

  • Information voluntarily provided to us by clients, prospective clients, family members, caregivers, referral sources, or other individuals

Because Aroga Home Care provides services within the healthcare and senior-care community, individuals may occasionally provide health-related or care-related information when requesting or coordinating services.

How We Use Information

We may use personal information to:

  • Respond to inquiries

  • Provide information about Aroga Home Care services

  • Coordinate consultations, assessments, scheduling, or services

  • Communicate with clients, prospective clients, family members, caregivers, and referral sources

  • Send appointment reminders and service-related notifications

  • Manage business operations

  • Provide customer support

  • Improve our website, communications, and services

  • Maintain appropriate business records

  • Comply with applicable legal, regulatory, or contractual requirements

  • Protect the safety, rights, and interests of Aroga Home Care, our clients, caregivers, and others

SMS and Mobile Information

If you provide your mobile telephone number and consent to receive text messages from Aroga Home Care, we may use your number to send communications related to inquiries, scheduling, appointments, services, staffing, follow-up communications, and other appropriate business purposes.

Message frequency may vary.

Message and data rates may apply.

You may opt out of text messages at any time by replying STOP. You may reply HELP for assistance.

We do not sell or share your SMS opt-in data or personal information with third parties for marketing purposes.

Mobile information, including mobile telephone numbers, SMS opt-in information, and messaging consent, will not be shared with third parties or affiliates for their marketing or promotional purposes.

Information may be shared with service providers that assist us in operating our communications systems when necessary to provide messaging services on our behalf. Those providers may only use the information as necessary to perform services for Aroga Home Care and are not authorized to use SMS opt-in information for their own marketing purposes.

Sharing of Personal Information

Aroga Home Care does not sell personal information.

We may disclose information when reasonably necessary to:

  • Service providers or vendors performing services on our behalf

  • Professional advisors such as attorneys, accountants, insurers, or consultants

  • Government agencies or regulators when legally required

  • Law enforcement when required by applicable law, subpoena, court order, or other legal process

  • Protect the rights, property, health, or safety of Aroga Home Care, our clients, caregivers, employees, or others

SMS consent and mobile opt-in information are excluded from sharing for third-party marketing or promotional purposes.

Website Information

When you visit our website, certain technical information may be collected automatically, such as:

  • IP address

  • Browser type

  • Device type

  • Operating system

  • Pages visited

  • Referring website

  • Date and time of visits

  • General website usage information

We may use cookies, analytics tools, and similar technologies to understand website traffic, improve website functionality, and evaluate the effectiveness of our communications.

Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, disclosure, alteration, misuse, or loss.

However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.

Standard SMS and email communications may not be encrypted. Users should avoid transmitting highly sensitive medical, financial, or other confidential information through unsecured communication channels.

Third-Party Services

Our website or business operations may utilize third-party technology providers, scheduling systems, telecommunications providers, website hosting providers, analytics providers, or other vendors.

These third parties may process information on our behalf subject to their own contractual and privacy obligations.

Our website may also contain links to third-party websites. Aroga Home Care is not responsible for the privacy practices of websites or services that we do not operate.

Data Retention

We may retain personal information for as long as reasonably necessary to provide services, maintain business and communication records, comply with legal requirements, resolve disputes, and protect legitimate business interests.

SMS opt-in and opt-out records may be retained to document messaging consent and ensure that opt-out requests continue to be honored.

Your Choices

You may request that we update or correct certain personal information by contacting us.

You may unsubscribe from SMS communications at any time by replying STOP.

You may unsubscribe from marketing email communications by using the unsubscribe option included in applicable emails or contacting us directly.

Opting out of promotional communications does not necessarily prevent us from sending communications that are necessary to provide requested services or respond to inquiries.

Children's Privacy

Aroga Home Care's website and SMS services are not directed toward children under the age of 13, and we do not knowingly collect personal information from children under 13 through our website for marketing purposes.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes in our practices, technology, legal obligations, or services.

Updates will be posted on our website, and the effective date at the top of this policy will be revised accordingly.

Contact Us

Questions regarding this Privacy Policy or our privacy practices may be directed to:

AROGA, LLC / Aroga Home Care
Charlotte, North Carolina
Website: www.arogacare.com